SaaS & Tech Medium 12,100/mo

Applicant Tracking System for SMBs

Simple, affordable ATS without enterprise complexity — job posting, candidate pipeline, interview scheduling, and offer management.

HRRecruitment
MRR Potential
$15K–$70K
Time to MVP
8–12 weeks
Search Volume
12,100/mo
Market Size
$3.7B

The Problem

Enterprise ATS platforms start at $6K+/yr with weeks of setup. Small companies use email and spreadsheets, losing candidates to slow processes.

The Solution

Clean, affordable ATS for SMBs — 15-minute setup, free job board distribution, drag-and-drop candidate pipeline, automated interview scheduling, and collaborative scorecards.

Target Audience

HR managers at companies with 50–500 employees hiring 5–30 people per quarter

Key Features

1
One-click job posting to 10+ boards (Indeed, LinkedIn, Google Jobs)
2
Kanban candidate pipeline with drag-and-drop
3
Automated interview scheduling with calendar sync
4
Collaborative hiring scorecards
5
Offer letter generation with e-signature
6
Branded career page builder

Market Opportunity

Market Size
$3.7B — ATS market growing at 6.2% CAGR
Monthly Searches
12,100/mo
MRR Potential
$15K–$70K
Why Now?

SMBs hire more per capita than enterprises. Job board API distribution matured. AI can automate screening and scheduling.

Revenue Model

Per-job: $0 (3 active jobs), $79/mo (10 jobs), $199/mo (25 jobs), $399/mo (unlimited). Add-on: $49/mo for AI resume screening.

Competitive Landscape

Greenhouse

Market-leading ATS. Excellent but starts at $6K/yr, enterprise-focused

Lever

Modern ATS + CRM. Good but $3K+/yr minimum

Breezy HR

SMB-friendly ATS. Good but dated interface

Workable

ATS for growing companies. Strong but $149/mo per position

Recommended Tech Stack

Next.jsNode.jsPostgreSQLGoogle Calendar APIIndeed APISendGridAWS S3Redis

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