Datadog costs $1.70/GB/day for logs — $5K+/mo for typical teams. Splunk is even more expensive. CloudWatch search is terrible. Open-source ELK requires DevOps to maintain. Small teams need 5% of Datadog's features but pay 100% of the price. Log management shouldn't cost more than the infrastructure it monitors.
Simple, affordable log management platform with ingestion from any source, full-text search, alerting, and dashboards — designed for teams that need 90% of functionality at 10% of the cost.
Small engineering teams paying too much for Datadog or Splunk, startups needing basic log management without enterprise pricing, and teams using CloudWatch who want better search and alerting
Datadog's pricing is squeezing small teams. Observability is non-negotiable. Cloud-native storage costs dropped 90%. Small teams deserve affordable tooling. Open-source alternatives require too much maintenance.
Free: 1 GB/day, 3-day retention. Pro: $29/mo (5 GB/day, 15-day retention). Team: $99/mo (25 GB/day, 30-day retention). Enterprise: $249/mo (100 GB/day + custom retention). Annual: 20% discount.
AWS built-in. Cheap ingestion, terrible search, no patterns, poor UX
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