Google and Zillow reviews are easily faked. 78% of consumers use reviews to choose an agent but only 12% trust online reviews in real estate. Agents have no way to verify reviews came from actual transactions. Consumers can't compare agents based on relevant metrics like days on market or sale-to-list ratio.
Transaction-verified review platform where reviews are tied to actual closed deals through MLS verification, agents build comprehensive reputation profiles with performance metrics, and consumers can find and compare top agents based on verified outcomes.
Home buyers and sellers looking for trusted agent recommendations, real estate agents wanting to build online reputation with verified reviews, and brokerages wanting to showcase their team's track record
NAR settlement is pushing transparency in agent compensation. Consumers are demanding more accountability from agents. MLS data access is improving for third-party platforms. Trust in online reviews is declining — verified reviews fill a critical gap.
Agents: free basic profile. $29/mo (Premium with review widgets + analytics), $69/mo (Pro with featured placement + competitor insights). Leads: $15–$30 per qualified lead sold to top-rated agents.
Built into Zillow. Large volume but reviews are easily manipulated, tied to Zillow's ad platform
Universal review platform. No real estate specialization, no transaction verification, easily faked
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